A dynamic brand system for sonic storytellers
Cylndr had the pleasure of partnering with renowned Music studio Agami Music. Agami Music is a team of composers, producers and artists bound by a common passion to tell great stories through music and sound design.
Website + Online catalog Agamimusic.com
Agami Music needed to refresh their brand and create a visual system that was as dynamic and fresh as their compositions. In a sea of competitors the Agami brand needed to be distinct, impactful and resinate in smaller screen environments. The brand also had to work well on screen for trailers, bumpers and other video expressions.
Working closely with the Agami Music team we defined strategic and creative goals, created a roadmap and developed an action plan to roll out the new brand system over 3 months. We targeted key interaction points Agami customers and fans most frequently touch and moved forward into creative explorations, focusing on key social and community tools.
We created a fresh, contemporary visual identity system that elevates and differentiates Agami Music above all other competitors. We carried the visual system into the social and specific industry spaces where where the brand delivers big impact in smaller screen environments. We also developed audio / visual brand opportunities for Agami through various video treatments, giving them more impactful onscreen promotion power.
What we did
Brand identity system, multimedia visual effects + website, social and catalog refresh